Thanks to a Bunch of Pebbles, I’m ‘Cutting the Cord’

cord-cutter

A real world story about how one company used time—and bad business decisions—to demolish this customer’s loyalty.

Why QR Codes Suck——And How to Fix Them

out of order

It’s not just enough to build cool widgets. You need to consider how people are going to use them to achieve true success.

How One Company Competed Against Itself and Lost My Business

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One struggling company had me all lined up to become a customer again. But then they blew it.

It Takes Effort to KISS Effectively

black KISS

The KISS Principle is critical in today’s business marketplace, particularly because of two big factors.

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